We collaborated with STB five times in 3 years. We are mainly helping the Singapore Tourism Board to promote Singapore’s tourism culture to the Chinese-speaking community.
Design4Space is a top interior designer firm based in Singapore. The firm houses over 50 interior designers who are professionals in providing solutions to house designing. With the aim of targeting the Chinese market, Design4Space engaged us to help manage their official accounts on Little Red Book, DouYin and WeChat Official Account. Their aim is increase brand presence and position their brand as one that is Chinese-friendly, where Chinese consumers could easily communicate their ideas to the designers in their most comfortable and preferred language, forgoing the possibility of any miscommunication that might occur due to language barrier. Contents that were released on their behalf the 3 social media platforms as mentioned above provided insights to Design4Space’s offerings and helped the brand pique the interest of their potential consumers on what more they had to offer.
Apart from managing their official accounts, we also help Design4Space in producing short videos for their DouYin and Little Red Book postings. In the times now where the attention span of social media users is relatively low, it is of our outmost importance to produce videos that showcases and promotes the brand as much as possible, while summarising their offerings and related information into a short video where attractive visuals are provided, making all information easy to digest for consumers.
Alongside short video production, we also help in writing content and generating visuals for the brand on their WeChat Official Account and Little Red Book accounts, with the intent to appeal to potential consumers through concise yet informative writings on the brand’s forte.
Project Manager
Account Executive
Videographer & Editor
Graphic Designer
Account Executive
Account Executive
Digital Project Manager
Digital Project Manager
Digital Project Manager