Ctrip
Ctrip(携程), also known as Trip.com is one of the leading Chinese online travel platform that provides wide range of travel-related services, including flights bookings, train bookings, hotel reservations, vacation packages, and other travel arrangements for consumers in China. With its comprehensive travel services, Ctrip is comparable to Booking.com and Expedia.
Ctrip have exceeded 3 billion cumulative downloads as of 2021 and reached over 56 million monthly active users as of December 2022. Ctrip female users accounted up to 47% of the user database and male users accounted for 53%. The user database of Ctrip is diverse and it provides a wealth of opportunities for brands to tap into its extensive user base of travelers.
Brands can leverage on Ctrip to boost brand exposure and awareness through various ways such as targeted advertising, partnership opportunities, in-app promotions, influencer marketing and product integrations. These strategies empower brands to connect and engage with more potential Chinese tourists, driving traffic and sales to boutiques at destinations,
Ctrip have exceeded 3 billion cumulative downloads as of 2021 and reached over 56 million monthly active users as of December 2022. Ctrip female users accounted up to 47% of the user database and male users accounted for 53%. The user database of Ctrip is diverse and it provides a wealth of opportunities for brands to tap into its extensive user base of travelers.
Brands can leverage on Ctrip to boost brand exposure and awareness through various ways such as targeted advertising, partnership opportunities, in-app promotions, influencer marketing and product integrations. These strategies empower brands to connect and engage with more potential Chinese tourists, driving traffic and sales to boutiques at destinations,